UGC for brands that sell online
Post a brief, pick a creator and watch the video before you pay. Creators learn for free and get paid for the work.
Post a brief for free Join as a creator
No seats. No contracts. No minimums.
Reels by You takes a video from brief to paid, approved file in one place.
01
Fee, format and usage rights are in the brief from the start. Creators apply, and you chat with them before you choose.
02
The video arrives as a watermarked preview. Approve it, or ask for a change, right on the delivery page.
03
Pay the creator and download the video in full quality. Sales with the creator's link or code are tracked for both of you.
For brands
For creators
TV segments the editors have taken part in, about work and careers, in Swedish. Nina Jansdotter is the behavioural scientist behind the first track of the programme.
Nina Jansdotter
"Quiet quitting": Därför anstränger sig unga mindre på jobbet | Nyhetsmorgon TV4
Nina Jansdotter
Så övertygar du chefen om att du ska jobba hemma | Nyhetsmorgon TV4
Nina Jansdotter
Så växlar du karriärspår | EFN Ekonomikanalen
Nina Jansdotter
Jobbcoachens 7 tips på en nedkopplad semester | Nyhetsmorgon TV4
Nina Jansdotter
Nina Jansdotter på TV4 om karriären: tips och råd
Nina Jansdotter
Bra mental inställning när du söker jobb
The things that matter once the first reel works.
Keep the creators who work. Set how many videos each one can deliver, and review and pay every video on its own.
Ship your product with the brief. Creators add an address only you can see, and it is deleted once the parcel arrives.
Creators follow your brand and hear about new briefs and posts as soon as you publish them.
Connect Claude or another assistant once. It reads the advertising rules for your industry, writes the brief as a draft and searches the creator directory. It runs on your AI account, and costs nothing here. How it works.
After a paid video, the brand rates the creator and the creator rates the brand. Creators rate brands anonymously.
Every job gets an agreement both sides can download, with where and for how long you may use each video. You get a reminder before the rights end.
Pricing
Brands pay creators directly, by invoice or through Gigapay. The payment is handled between you and never passes through us, and we take no cut.
No seatsNo contractsNo minimums
Post a brief for freeThe creator keeps the copyright. The brand gets the usage rights written in the brief once the video is approved and paid. Paid videos may also be shown in our public gallery.
No. In UGC the brand usually posts the video on its own account or runs it as an ad, so what counts is the video, not the follower count.
Creators can take a free final test: a video made for a real brief, reviewed by our editors for faithfulness to the brief, craft, credibility and delivery. Creators who pass are marked as verified.
Brands pay creators directly for approved videos, by invoice or through Gigapay. The payment is handled between the brand and the creator and never passes through us. When a brief includes commission, sales are tracked with the creator's link or discount code, and the brand and the creator see the same numbers.
Nothing. Reels by You is free for brands and creators, and we take no share of what brands pay creators. No seats, no contracts, no minimums.
Yes. Make the brief an always-on program and set how many videos each creator can deliver. Each video is reviewed and paid for separately, at the fee you agreed.
Yes. Tick the box in the brief. Once a creator accepts, they add a delivery address that only you can see. You mark the parcel as shipped, and the address is deleted when it arrives.
Yes, and it is free. Connect Claude or another assistant to us once. It reads the advertising rules for your industry, writes the brief and saves it as a draft for you to check, and with a company account it searches the creator directory too. Nothing is published without you.
Yes. Tick the box in the brief. When you have approved the video, the creator posts it on Instagram and adds a partnership ad code on the delivery page. You paste the code into Meta Ads Manager.
Vertical videos for TikTok, Instagram Reels and YouTube Shorts, delivered as MP4 files.